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Two executives move up at Princess Cruises

Posted: November 8, 2013 5:36 p.m.
Updated: November 8, 2013 5:36 p.m.

Princess Cruises, headquartered in Santa Clarita, announced this week that Jan Swartz has been promoted to president of the cruise line effective Dec. 1.

Swartz replaces Alan Buckelew, currently the president and CEO, who is moving up to the parent company, Carnival Corporation & plc, into a newly created role of chief operations officer. He assumes his new role Dec. 1 as well.

Reporting to Holland America Group CEO Stein Kruse,

Swartz will oversee the Princess line's worldwide operations which includes 17 ships, 22,000 employees serving more than 1.4 million passengers annually. She will report to Holland America Group CEO Stein Kruse.

Princess Cruises has sales, marketing and operational efforts in over 60 countries around the world.

Swartz is currently the executive vice president, sales, marketing and customer service, and has been since 2009.

"Jan has been at the forefront of industry innovation for a number of years and is highly regarded amongst her peers," Kruse said.

At Carnival, Buckelew will have oversight of all maritime and port operations around the world and our group collaborative functions, including information technology; group strategy and global operations; ship retrofits; newbuilds; research and development; risk advisory; and quality assurance, the company said.

Also, he Buckelew oversee Carnival Asia, with responsibility for coordinating all our brand and related activities in that part of the world.

"With his successful track record in both running a brand and as a functional lead, Alan is ideally suited to take on the tasks of this new role," said Arnold Donald, president and CEO of Carnival.


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