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Device knows where the dog goes

Posted: October 22, 2011 1:30 a.m.
Updated: October 22, 2011 1:30 a.m.

Pets may not be able to speak, but thanks to a new collar on the market, they can alert owners when they get lost.

The Tagg Pet Tracker, which retails for $199.99 and can be purchased online, has a small GPS device fitted into its collar. If a pet leaves a pre-set range of 75 yards or more, an email is sent to its owner.

“The one thing a pet can’t do very well is communicate anything other than its basic needs. The Pet Tracker gives pets the ability to communicate when they’re not where they’re supposed to be. It gives pet parents peace of mind,” said Dudley

Fetzer, senior director of marketing and sales of SnapTracs, a subsidiary of Qualcomm.

“In the past, if your pet snuck out and you were at work, you didn’t know what kind of head start it had or where that pet would end up. Pet Tracker alerts pet owners instantly,” Fetzer continued.

Using traditional GPS satellite technology, which is carried throughout the United States over the Verizon network, the Pet

Tracker purchase includes one year of service, which is billed at $59.95 annually thereafter.

“It’s a bit like Lojack, but more like a cellphone. It gives pets the ability to say, ‘Here I am. Come and get me,’” Fetzer said.

“Since holidays are a time of year when pets tend to get out more, it’s a really good time to get a Pet Tracker.”

For more information on the Tagg Pet Tracker, visit


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