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Arts Commission forms blueprint for arts program

Posted: March 1, 2012 6:01 p.m.
Updated: March 1, 2012 6:01 p.m.
“The Final Lap,” a mural by artist Bob Hernandez, at Santa Clarita Aquatic Center, in 2010. “The Final Lap,” a mural by artist Bob Hernandez, at Santa Clarita Aquatic Center, in 2010.
“The Final Lap,” a mural by artist Bob Hernandez, at Santa Clarita Aquatic Center, in 2010.

The city of Santa Clarita has released the first phase of an arts blueprint designed to bring attention to key areas in Santa Clarita's arts community.

The City Council unanimously approved the first phase of the arts blueprint - which has been in development for the past two years - on Tuesday night. The blueprint is designed to address needs in the arts community.

The city formed an Arts Commission to replace a former advisory arts committee in 2009. After that, Commission Chairman Paul Strickland said, "We got together and we decided to establish what was actually needed for the arts."

The detailed plan approved this week identifies five focus areas, with a total of 31 recommendations identified to reach the commission's goal of supporting the arts. The commission started working on the plan in 2010 and finished in December.

Each commissioner focused on a different area, including arts in public places, arts education, arts venues, leadership and development, and marketing and communications, according to Tuesday's City Council agenda.

The commissioners then spoke to a number of people in the arts community about what was best for art in Santa Clarita.

The arts in public places focuses on public art and the processes by which art works are developed and selected, said Rick Gould, the city's director of Parks, Recreation and Community Services.

Arts education focused on how the city can support the arts in schools and work to build connections between artists and educators.

Another blueprint focal point was arts venues, including a permanent Arts Mall in Santa Clarita, Gould said.
A plan was also formed for marketing and communications, including the need to share the value and vibrancy of the local arts scene with the broader community.

The Arts Commission also looked at leadership and development, including the formation of the Arts Foundation, which will enhance funding for the arts in Santa Clarita, Strickland said.

The Arts Commission will look at implementing the goals formed through the first phase of the blueprint over the next three years, according to Tuesday's City Council agenda. The commission will soon be developing the second phase of the blueprint, which it hopes to complete by the end of 2013.

"Ultimately, we want to show the world about all the arts that are happening here in Santa Clarita and let it be known that Santa Clarita is really the place to come for the arts," Strickland said.




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